Boost Mobile’s Bring a UFC Fighter to Work Contest

Posted: August 3, 2011 in Marketing, PR, UFC

Boost Mobile is truly taking advantage of their new relationship with the UFC.  First they had the Rampage BS Detector, now they have the Rich Franklin motivational speaker program for your workplace.

I caught the above video, and as a former supermarket clerk myself – I could have used this contest in my younger days.

Kudos to BM for using the UFC fighters in the commercials to showcase their talents outside the cage.  These guys can be funny and Boost is proving that.

I’ll be interested to see if they are more prominently displayed and if they take up more ad time during this weekend’s UFC 133 PPV.



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