UFC 125 Preview: Why I’m still Not Impressed

Posted: December 28, 2010 in Local MMA, Marketing, PR, UFC

Before the holiday break I wrote about the fact that I was unsure about UFC 125. At the time, I couldn’t quite put my finger on it.  Now I know what’s bothering me. I’m still not impressed with the 155 title match, but that is another point.  What was really gnawing at me was that the Aldo vs. Grispi fight was off the card.

Yes, yes – old news, but to be honest it had disappeared from my thoughts.  Now, with the night of nights coming upon us, we won’t see MA-native Josh “The Fluke” Grispi get his shot at the 145 lb king Jose “Scarface” Aldo.  With Aldo hurt, Grispi has agreed to take another fight instead of waiting for Aldo (like some people have *cough, cough Rashad Evans, Cough).  Now, what I am truly bummed out about is that Grispi will no longer be featured on the aired portion of the PPVcard.  Yup, he has transitioned from co-main event to unaired undercard.  Welcome to the UFC.  The same promotion has been handed to former WEC king and ATT vet, Mike Brown.

If you’re new to MMA, here is the breakdown of both fighters:

Josh Grispi:
14 – 1 – 0
6 (T)KOs
7 Submissions
1 Decisions

Mike Brown
24 – 6 -0
5 (T)KOs
13 Submissions
6 Decisions

These are two great fighters that deserve their time to shine on the big stage.  I hope they get it. In fact, let’s hope a few of the fights end early and we can get these squeezed into the PPV.

*Update* After I finished this post, I saw the following press release from the UFC that was issued today stating the prelims will now air on ION TV.   I view this as a huge step down from SPIKE, but according to the release this should be a GOOD thing. The release states this is the largest broadcast network group in TV.  Not quite sure that ION carries the same brand recognition of Network TV the way say CBS does for STRIKEFORCE. Color me still unimpressed.

ULTIMATE FIGHTING CHAMPIONSHIP® ANNOUNCES THAT UFC 125 PRELIMS WILL AIR LIVE ON NETWORK TELEVISION

Baroni vs. Tavares, Grispi vs. Poirier and Davis vs. Stephens Bouts to Air Live on
ION Television this Saturday Starting at 8:55pm ET/5:55pm PT

Las Vegas, NV (USA) – The Ultimate Fighting Championship® announced today that three UFC 125 preliminary fights will air live on ION Television on Saturday, Jan. 1 starting at 8:55pm ET/5:55pm PT.

The announcement marks the first time UFC prelims will air live and free on network television. The action kicks off this Saturday with three explosive fights featuring Phil Baroni vs. Brad Tavares in a middleweight contest, Josh Grispi vs. Dustin Poirier in featherweight action and Marcus Davis vs. Jeremy Stephens in a highly-anticipated lightweight clash.

By airing live prelim fights on network television, Saturday’s UFC 125 prelims will reach almost 100 million U.S. households.

“I am excited for our fans because I’ve been looking for ways to broadcast UFC prelims free and to as many homes as possible,” UFC President Dana White said. “ION is the largest broadcast television station group in the U.S. and this deal will put the UFC prelims in almost 100 million homes.”

To find ION Television in your area, visit http://www.iontelevision.com/.

UFC 125: RESOLUTION is headlined by UFC lightweight champion Frankie Edgar, as he defends his crown against the only man to beat him, unbeaten No. 1 contender Gray Maynard. Plus, always exciting middleweight contender Chris Leben looks to extend his hot streak against “All-American” Brian Stann, and all-action Clay Guida takes on Japanese icon Takanori Gomi.

UFC 125: RESOLUTION will be available live on Pay-Per-View this Saturday at 10pm ET/7pm PT on iN DEMAND, DirecTV, DISH Network, Avail-TVN, BellTV, Shaw Communications, Sasktel, and Viewer’s Choice Canada for a suggested retail price of $44.99 US/$49.99 CAN for Standard Definition and $54.99 US/$59.99 CAN for High Definition.

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Comments
  1. Rather than add a second update, I figured I’d just leave a comment here for further discussion. There were many posts/articles about the ION news yesterday. To be clear, I will always watch free MMA fights and appreciate when they are available. My “unimpressed” status with ION is the fact that I do not think the channel carries the brand weight necessary to earn the UFC brand on its roster. As some pointed out, ION even listed UFC as the Ultimate Fighting ‘Challenge’ in its listings. So, in short: free MMMA – Good; ION – bad.

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